TDWS Consulting Group helps enterprises design and implement Customer Data Strategies that unify siloed information, ensure governance, and enable actionable insights — powering personalization, loyalty, and measurable business outcomes.
Today’s customers interact across multiple touchpoints — but most organizations still operate in silos. TDWS enables you to connect every customer interaction into a unified, governed, and measurable data foundation that drives engagement and business performance.
Our Customer Data Strategy approach blends data architecture, governance, and activation, ensuring your teams can deliver personalized experiences backed by analytics and AI.
“We turn disconnected data into measurable customer intelligence.”
Design and implement platforms that unify customer profiles across systems. → A single source of truth for engagement.
Ensure GDPR, HIPAA, and privacy compliance while maintaining agility. → Trustworthy data you can activate confidently.
Connect CRM, ERP, web analytics, and marketing systems. → Eliminate data silos, enhance accuracy.
Use machine learning for predictive behavior and personalized recommendations. → Deliver relevance at scale — measurably.
Our Customer Intelligence Framework™ provides a structured, outcome-driven roadmap to connect, cleanse, and activate customer data across your digital ecosystem — ensuring every insight drives measurable performance.
Audit data sources, silos, and existing analytics gaps.
Establish goals, metrics, and data quality KPIs.
Architect unified customer profiles and governance rules.
Integrate data pipelines, CDPs, and analytics platforms.
Track engagement, retention, and revenue impact.
“Your customer data should do more than exist — it should perform.”
Adobe Real-Time CDP, Segment, or Snowflake-based data hubs.
Scalable storage architectures for unified customer records.
Ensure accuracy, consistency, and trust in every customer dataset.
GDPR, HIPAA, and consent management integrations.
Power BI, Tableau, or Looker dashboards for real-time CX insights.
Integrate data into marketing, sales, and service automation systems.
Strategy that unifies customer data — and delivers measurable outcomes.
Centralized patient engagement data → measurable 35% improvement in satisfaction.→Privacy-first architecture ensured 100% HIPAA compliance.
Customer Data Platform integrated with CRM → 99% data accuracy for compliance. →Personalized offers improved conversion rates by 40%.
Unified customer data across 7 channels → 50% improvement in campaign targeting.→Predictive segmentation increased repeat purchases by 25%.
Data-driven transformation, proven across industries.
TDWS delivers Customer Data Strategy projects through a Consulting + Engineering Model, ensuring every implementation drives measurable performance and compliance.
Map systems, gaps, and goals
Define rules, roles, and ownership.
Integrate CDP, analytics, and CRM systems.
Monitor engagement, churn, and retention KPIs.
Customer Data Accuracy
↑ 95%
Better segmentation and targeting
Personalization ROI
↑ 40%
Higher engagement and loyalty
Campaign Efficiency
↑ 30%
Reduced spend, better results
Compliance Readiness
↑ 100%
Audit-ready data systems
Data Activation Rate
↑ 50%
More customer data used in campaigns
ROI Realization
90 Days
Quantifiable CX uplift
“TDWS helped us unify fragmented customer data into a single system of record — now every engagement is measurable.”
— Head of CX, Global Retail Enterprise
Unified data at the core of engagement.
Privacy built into every pipeline.
From data lakes to personalization systems.
Every data initiative tied to measurable ROI.
TDWS integrates modern CDPs, analytics, and cloud platforms to deliver measurable customer data strategies.
TDWS Consulting Group helps enterprises design Customer Data Strategies that unify, govern, and activate information — turning insights into measurable growth.